Introducing a System that Turns P.O.S. into Point-0f-Interaction
The In-Aisle Genie System can make a substantial contribution to sales growth through increased points-of-contact with consumers and by enhancing their in-store shopping experience.
The In-Aisle Genie System places in the hands of consumers a valuable communications device, the scanner equipped Genie "Communicator." This small handheld computer is simple to use, has a bright color touch-screen and multimedia capabilities. Significantly, it enables the retailer to identify its customers as they enter the store and communicate with them as they shop.
The In-Aisle Genie is a compelling solution for today's shoppers who demand information at their fingertips as well as fast checkout. With a simple tap on the screen, the customer can access valuable in-depth product information that might otherwise be difficult to find. Unlike kiosks, the Genie offers this information in the aisles at the crucial points-of-decision.
The Genie System For Supermarkets:
Self-scanning is becoming an essential element for solving the critical shortage of competent cashiers and reducing front end costs. While stationary self-scanning works for small orders, the portable In-Aisle Genie System is designed for the larger weekly stock-up trips.
Your customers attach the Genie Communicator to the handlebar of their shopping cart and then scan and bag their groceries as they walk through the aisles. In the aisles they can access product information, recipes, meal planning, shopping lists, as well as their personal weight loss program. For scanning and bagging themselves, the Genie rewards customers with manufacturers' electronic coupons. Customers checkout quickly using a pay station instead of standing in a regular checkout line.
The In-Aisle Genie is the perfect fit to
achieve the targeted marketing objectives of your frequent shopper
program. If your goal is to communicate with your customers to build sales
as well as strong relationships and loyalty, the In-Aisle Genie System is a
smart choice. The
Genie System for Big Box Specialty Retailers:
For big ticket items, shoppers must be able to access decision critical information when and where they need it. The In-Aisle Genie System helps you achieve this goal. The Genie System puts dozens of effective electronic sales assistants into the hands of your best customers. With a simple tap on the screen, customers access product features and benefits, specifications, comparisons, promotions, purchase tips and product reviews. The Genie will cross-merchandise, sell accessories as well as extended service plans.
The Genie System is both a powerful and highly flexible marketing tool. Enabled by customer databases and CRM, the Genie can be used to target consumers in the aisles with messages and offers that build sales and relationships. The Genie System provides for two-way communications, with the ability to gather information from customers as well as provide it.
If customers access your Website to research their big ticket purchases before they visit your stores, why not put this same valuable information in their hands as they walk through your aisles?
RETCOM Technologies' affiliate, Retail
Multimedia Corp., has received a patent for the In-Aisle
Genie System. The patent includes Cart CamSM,
a security system that alerts and influences shoppers to scan carefully and scan
everything.
For more information about the In-Aisle Genie, contact us by e-mail: retcom100@hotmailcom
